{"id":549,"date":"2026-05-02T21:07:37","date_gmt":"2026-05-02T21:07:37","guid":{"rendered":"https:\/\/turkiyemhaber.com\/?p=549"},"modified":"2026-05-02T21:07:41","modified_gmt":"2026-05-02T21:07:41","slug":"aselsan-yeni-logo-ve-mottosuyla-kuresel-marka-imajini-guclendirecek","status":"publish","type":"post","link":"https:\/\/turkiyemhaber.com\/?p=549","title":{"rendered":"ASELSAN yeni logo ve mottosuyla k\u00fcresel marka imaj\u0131n\u0131 g\u00fc\u00e7lendirecek"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">ASELSAN, k\u00fcresel marka olma vizyonunu g\u00fc\u00e7lendirmek ve gelece\u011fe y\u00f6nelik vizyonunu daha net yans\u0131tan yeni motto ve logosunu tan\u0131tt\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ankara<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u015eirketten yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, modern tasar\u0131m anlay\u0131\u015f\u0131yla haz\u0131rlanan yeni logo, s\u0131n\u0131rlar\u0131 a\u015farak iz b\u0131rakan ASELSAN\u2019\u0131n k\u00fcresel liderlik yolunda y\u00fckseli\u015fini simgeliyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">50 y\u0131ll\u0131k teknolojik birikimiyle k\u00fcresel marka olma yolunda ilerleyen ASELSAN\u2019\u0131n yeni logo ve mottosu, oyun de\u011fi\u015ftirici teknolojilerle T\u00fcrkiye\u2019nin s\u0131n\u0131rlar\u0131n\u0131 a\u015fan \u015firketin, att\u0131\u011f\u0131 her ad\u0131mda iz b\u0131rakt\u0131\u011f\u0131n\u0131 g\u00f6steriyor.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/web-cdnprod.aa.com.tr\/uploads\/Contents\/2026\/05\/02\/8c2bf0926fde263a150b4eb42c50d970.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Logonun en alt\u0131nda bulunan yay d\u00fcnyay\u0131 temsil ederken, ok formunun ufuktan y\u00fckseli\u015fi k\u00fcresel liderlik vurgusu yap\u0131yor. D\u00fcnyan\u0131n \u00fczerinde y\u00fckselen A formlu ok, ASELSAN\u2019\u0131n ilk amblemine, dolay\u0131s\u0131yla bu y\u00fckseli\u015fin sa\u011flam temeller \u00fczerinde olu\u015funa g\u00f6nderme yap\u0131yor. Ayn\u0131 zamanda ASELSAN\u2019\u0131n yedi k\u0131tadaki varl\u0131\u011f\u0131n\u0131n ivmeli bir \u015fekilde g\u00fc\u00e7lenmesini ifade ediyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yedigenin s\u0131n\u0131rlar\u0131n\u0131 a\u015fan okun tepe noktas\u0131, &#8220;\u00f6tesi&#8221; kavram\u0131na g\u00f6nderme yaparken, ASELSAN\u2019\u0131n faaliyet g\u00f6sterdi\u011fi her alanda bilinen teknolojilerin \u00f6tesine ge\u00e7ti\u011fini anlat\u0131yor. B\u00fct\u00fcnc\u00fcl olarak d\u00fc\u015f\u00fcn\u00fcld\u00fc\u011f\u00fcnde; yeni amblem, kurumsal kimli\u011fin ana unsuru olan yedigenle ayn\u0131 dili konu\u015fuyor.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/web-cdnprod.aa.com.tr\/uploads\/Contents\/2026\/05\/02\/7cf01121c03606aaa756353796f9d889.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Yeni tasar\u0131m ASELSAN\u2019\u0131n teknolojisini d\u00fcnya standartlar\u0131n\u0131n \u00f6tesine ge\u00e7mek ad\u0131na s\u00fcrekli geli\u015ftirdi\u011fini, kendi ekosistemindeki \u00e7er\u00e7eveye s\u0131\u011fmayan \u00f6nc\u00fc konumunu d\u00fcnyaya kabul ettirmek i\u00e7in yetkin m\u00fchendislik kabiliyetlerini esneklik ve \u00e7eviklikle birle\u015ftirdi\u011fini \u00f6n plana \u00e7\u0131kar\u0131yor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yeni logo ayn\u0131 zamanda ASELSAN\u2019\u0131n k\u00fcresel \u00f6l\u00e7ekteki a\u011f\u0131rl\u0131\u011f\u0131n\u0131 sat\u0131\u015flar ve i\u015f birlikleri arac\u0131l\u0131\u011f\u0131yla art\u0131rarak d\u00fcnya devleri aras\u0131ndaki yerini sa\u011flamla\u015ft\u0131rma vizyonunu kelime ve \u00e7izgilere d\u00f6ken bir anlat\u0131 i\u00e7eriyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hayal edilenin \u00f6tesinde<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">ASELSAN\u2019\u0131n yeni mottosu &#8220;securing beyond&#8221; s\u00f6ylemiyle de d\u00fcnyan\u0131n d\u00f6rt bir yan\u0131na sunulan \u00fcr\u00fcnlerle g\u00fcven veren teknolojilerin s\u0131n\u0131rs\u0131zl\u0131\u011f\u0131na vurgu yap\u0131yor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00f6ylece \u00fcr\u00fcn, sistem platform, yer, zaman, ko\u015ful gibi kavramlar\u0131n \u00f6tesindeki oyun sahas\u0131 i\u015faret ediliyor. &#8220;Beyond&#8221; kavram\u0131yla ASELSAN\u2019\u0131n geli\u015ftirdi\u011fi teknolojiler ve yetkin m\u00fchendislik g\u00fcc\u00fcyle hayal bile edilemeyenin \u00f6tesine, yeni hedeflere haz\u0131r oldu\u011funa i\u015faret ediliyor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASELSAN, k\u00fcresel marka olma vizyonunu g\u00fc\u00e7lendirmek ve gelece\u011fe y\u00f6nelik vizyonunu daha net yans\u0131tan yeni motto<\/p>\n","protected":false},"author":1,"featured_media":550,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_rtcl_gb_attr":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomi"],"_links":{"self":[{"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/549","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=549"}],"version-history":[{"count":1,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/549\/revisions"}],"predecessor-version":[{"id":551,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/posts\/549\/revisions\/551"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=\/wp\/v2\/media\/550"}],"wp:attachment":[{"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=549"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=549"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/turkiyemhaber.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=549"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}